WHAT? Google Contradicts AdSense Policies!

Most of us using Google AdSense on our blogs have or should have read the Google AdSense Program Policies before implementing Google AdSense on our blogs or websites. Well, the topic titled "Incentives" is very clear that publishers are not permitted to use deceptive or unnatural means to draw attention to or incite clicks on referral buttons, right?

What if I told you, "oh yes you can"?!!

In fact Google encourages you to actively endorse referral products such as AdSense, AdWords, Firefox with Google Toolbar, Google Pack and Picasa by calling attention to the button or text link. If you believe in the product that you're referring, feel free to let your readers know! Of course you may not click on your own ads nor encourage others to deceitfully do so.

Treat referral products as site content rather than the traditional ad space. You may integrate text links or buttons into related content within your page. This will enable your readers to easily find the referral buttons you discuss in your content. You are allowed up to a total of four referral products on any given page.

Be sure to choose only relevant referral products to refer to your readers, such as a site about blogging or web hosting, an AdSense referral unit would probably work best for you.

Rotate referral products when you rotate content, always checking to see that the relevance of your referral product is not diminished by any change in your content.

Are you still wondering why I think Google is contradicting themselves? Then read Google AdSense Help Center and it will all become very clear to you. See the examples of websites listed below for helping you to optimize your referrals implementation.